Sunday, August 18, 2013

Getting Back To Basics – Email Marketing Tips And Tricks

By Jonas Varig

You know that one of the best ways to earn money online is to sell directly to people who have signed up to get email from you. Using email messages to promote and sell products or services is also known as email marketing.

This method is one that all successful internet marketers employ at one point or another, if not all the time. Take a moment and read through an IM forum and you’ll find a ton of posts on email marketing and how important it is. These messages are usually about the newest and most impressive super-secret tactic to earn money. If you really want to implement this strategy to make some nice cash, then you are going to have to strip back the fat and stick to the essentials.


The time of day has no bearing, when sending emails. The truth is that if your email is well written, you can send it at any time of day and it is likely going to get read. Some people are adamant that your email blasts should be dispersed within very specific time frames. Take this into consideration: if there really was a time that is better than others, wouldn’t we all be sending emails at that time? And next, if they were all sent at the same moment, wouldn’t your email go astray from the others? Disperse your emails when called for. The message is more important than any particular day or time.


If someone unsubscribed from your list, let them go. So many email marketers jump into “save this ship” mode and start hounding the person to try to get them to come back to the list. Just send a quick “sorry you left” message and remove the address from the list. If, by some error, their email isn’t taken off your list and they’ve still been getting emails from you, apologize to them with a short personal message. It could be just what you need to get them to come back on your own.


When your sales drop or the number of subscribers on your list declines, you might be tempted to overdo thing in an attempt to fix the problem. Usually all this does is turn people off. The only way to fix the problem is to make sure you go back to basics. After all, there’s a good reason you have a solid foundation. You’ll be surprised at how quickly you can recover once you concentrate on applying what worked for you in the beginning.




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Getting Back To Basics – Email Marketing Tips And Tricks Getting Back To Basics – Email Marketing Tips And Tricks



Article Source: http://discussneews.wordpress.com/2013/08/18/getting-back-to-basics-email-marketing-tips-and-tricks/

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