Understanding Search Engine Optimization In 2013

By Adam Franklin

With the latest Panda and Penguin modifications, a number of the old tricks that used to make sites number one in the SERPs no longer have value. Google now requires content to possess a natural and organic flow, and for website proprietors and SEO specialists to concentrate more on quality in place of quantity. Hence, it is not the end of it all for search engine optimization. There are still techniques which can help boost your Google ranking.

All of this comes down to articles and other content and how consumers connect to it. Prioritize quantity over quality and you might not see many return visitors to your website.

Your own website’s authority continues to be really important to Google. Your credibility is assessed by how many other sites connect to you, and this is only likely to happen in abundance when your own site includes quality articles and other content that’s insightful and helpful.

Another way to enhance your Google position isa method referred to as tiered link building. Here, you create websites on several tier levels – one linking another to the final destination which is your money site. Google does not like it when one website has a lot of backlinks. You can have one or two sites connecting to your money site; these are your tier 1 websites. Tier 2 websites are those that link to your tier 1 websites, and so forth. This can help stop your money website from getting penalized by Google while still getting the backlinks it requires to pull in visitors.

To conclude, a site will require search engine optimization tactics in order to achieve its purpose. There is no use having a site if you aren’t apparent to your audience. The previously mentioned four pillars of SEO in 2013 can help you increase your Google search engine ranking, and at the same time keep website visitors coming back for more.

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Understanding Search Engine Optimization In 2013 Understanding Search Engine Optimization In 2013



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